American Advertising Federation — Baton Rouge

It has been said of volunteer organizations, as well as life, that you only get back what you put into it. The American Advertising Federation-Baton Rouge has been fortunate that so many of our members have taken this sentiment to heart. With the dedication and leadership of many, our club has won “Club of the Year” on the 7th District level 12 times and has been recognized nationally as the “Club of the Year” three times. It is because of our members’ commitment and involvement–locally, on the district level and nationally–that the AAF-Baton Rouge continues to shine.

AAF-Baton Rouge has many volunteer opportunities, from club-wide Christmas gift drives and public service advertising campaigns for area non-profits to our annual ADDY® Awards/Pinnacle Awards show. Learn more about the volunteer opportunities available to and get involved! If you just can’t decide which committee to sign up for, contact any Board Member to find out what committee most needs your skills. If you have an hour to give or want to chair a major event, let us know and we’ll find a way to help you get involved.

ADDY® Awards

Jason Broha jbroha@gmail.com
Jennifer Bonnet jennbonnet@gmail.com

This committee produces the local ADDY® show. Volunteer possibilities begin early fall and include concept, sponsorships, writing and graphic design assistance for call for entries, program, developing show concept, finding judges and coordinating their travel, helping with actual entry and judging coordination, developing and participating in skits, decorations and producing the show event. The event is usually held in February.

Communications

Jenny Browne jenny@whoisartifex.com
Trenton Bland trent@oteywhite.com 

The Communications committee produces communications to our members and prospective members including writing, editing, designing, and gathering photos for the following:
www.aafbr.org
facebook.com/aafbr
twitter.com/aafbr
Enews – email newsletter
Printed Newsletters
Printed Postcards
District 7 Newsletter

Diversity

Juliet Raffray jbraffray@yahoo.com

This committee works to increase the cultural diversity of our membership by coordinating activities with other committees. Responsibilities include assisting with membership recruitment, assisting in scheduling speakers who bring new ideas on multiculturalism to the industry, working with Student Outreach to recognize top minority talent for entry-level positions, getting the membership to participate in activities that increase understanding of diversity and its importance in careers and the workplace as well as connect minority students with professionals in the industry.

Community Outreach

Juliet Raffray jbraffray@yahoo.com

This committee will find and serve pro bono marketing and advertising support opportunities to organizations serving our community. The committee may choose to adopt any current focus of the national AAF or discover and serve creative opportunities that serve AAF-Baton Rouge’s goals and initiatives.

Fundraising & Sponsorships

Brian Rodriguez brian@gatorworks.net
Orhan McMillan orhanmc@dezinsinteractive.com 

This committee will handle all club fundraising events. This refers mainly to our Media Auction, where area media buyers come together to get some of the best media deals in town. Based on income goals and budget responsibilities, Fundraising may also produce a Spring/early Summer fundraiser like Bizarre Bazaar-Funky Furniture Auction Responsibilities begin in late Summer/early fall and include concept, writing and design, invitations and posters, event planning, finding and coordinating donated items and media, event photography and PR and coordination and decoration for actual events.

Develop a symbiotic relationship for area businesses and AAF-Baton Rouge by providing sponsors with value and the club with financial support. Create and maintain a database of local and regional area businesses that are good matches for AAF-Baton Rouge Sponsors.

Government Relations

Jenny Browne jenny@whoisartifex.com
Trenton Bland trent@oteywhite.com 

This committee will monitor legal issues surrounding the advertising industry and keep the board and membership informed as issues arise that could affect the industry and also determine how best to address the issues. Government Relations will also work to forge a deeper relationship with local and state government leaders to benefit the public profile of AAF-BR’s contributions to our area and impact on the state’s economy.

Baton Rouge Government: http://brgov.com/
Louisiana Government: http://www.louisiana.gov/

Membership

Becky Sadler becky@tristargraphics.com

This committee will retain and engage current club members. Volunteer efforts include maintaining roster, managing phone committees, serving as greeter and/or sign-in table assistant for member meetings, maintaining name tags, developing and implementing member service strategies, producing a membership directory and helping to conduct the member survey. This committee will also recruit quality new members. Efforts include creating necessary recruitment materials and strategies, getting potential member targets to attend meetings and making sure that everything is in order to welcome them properly, developing and implementing a membership drive and helping to conduct a member survey.

Programs & Workshops

Erin Trabeau erin.trabeau@gmail.com

The purpose of this committee is to find speakers for monthly membership meetings and/or workshops and to coordinate the speaker’s travel. Programs is to provide all of the important information, including but not limited to, the speakers bio, headshot and program content description, for upcoming speakers in a timely manner to the Public Relations and Club Communications committees for the purpose of promoting program content to AAF-BR members and external media partners.

Workshops will partner with Membership Retention and Development and New Member Development to put on the AAF 101 new member welcome/informational class in the fall of each year. Workshops responsibilities include securing speakers, venues, promoting the event in coordination with both Communications chairs and hosting the workshops. Workshops is an income producing committee, so the chair is responsible for budgeting and selling the committees events with Sponsorships assistance. Workshops will provide both pre and post event publicity information to Communications so they can aid in reaching these goals. In charge of Powerpoint presentation with Programs Chair for monthly luncheons.

Student Outreach

Tiffanie Pitre tiffanie.pitre@gmail.com
Jennifer Macha-Hebert jmacha@me.com

The purpose of this committee is to improve communications, share programs and increase educational opportunities between AAF-BR and area colleges and universities. Activities may include helping to maintain student AAF Chapters at both LSU, SU and within our area’s prolific community and technical college system, organizing scholarship efforts, helping to administrate internship programs through local colleges at area agencies, developing and running workshops and conferences and coordinating student sponsorships (by local professionals) so that students can attend monthly membership meetings at no cost.

Technology

Peter Browne me@petebrowne.com

As the world becomes more technology focused, the chair of this committee needs to make sure AAF-BR is on top of the latest technology trend. The chair will assemble like minded people to assure that our web needs are being effectively met for not only the AAF-BR website, but all the committee web needs, including the ADDYs. Will also back up and assist the Communications chair with social media needs.