Diane Allen and Associates is looking for a full-time employee to fill a unique roll for us. While the exact title isn’t strictly for a media buyer, we are looking for candidates with extensive knowledge of buying and could evaluate radio, TV, digital and outdoor buys. The position would require a reporting, proposal development, account management and client interaction.Ideal candidates will have working knowledge of Strata as it pertains to buying, reporting and posting. Training will be provided but we are looking for someone with some experience in the industry. Strong Excel skills are a must.We are also looking to possibly add an entry-level buyer to our team. A recent graduate with an interest in media, a knack for numbers and someone that’s very detailed oriented and organized.Interested? Email Nancy Steiner at firstname.lastname@example.org
Full-Time Writer Writer needed for industrial publication. The Business & Industry Connection (BIC) Magazine covers markets including oil and gas, refining, chemical, pulp and paper, and power.An experienced writer with excellent editing and proofreading skills is needed immediately in our Baton Rouge office. The ideal candidate will be self-motivated, disciplined and able to work under strict deadlines. Related degree and experience working for deadline-oriented publications preferred. Experience in marketing, public relations and/or advertising a plus. Some travel required. Please send cover letter, résumé and writing samples to email@example.com or fax to (225) 751-9993.
Paid Search Engine Marketing Supervisor
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Location: Baton Rouge, Louisiana
Are you ready to take the next step in your career in the SEM field? This is a position designed for a professional with experience in paid search. You will be leading a small team of SEM professionals and working closely with our Paid Search Agency and our Google Account Team to develop and maintain a best-in-class paid search marketing program.
Our Paid Search Engine Marketing (SEM) Supervisor plays an integral role in the optimization of our marketing initiatives. The Paid SEM Supervisor will support our Leads Generation Manager and other marketing team members in our mission to drive revenue. You will be an excellent communicator with the ability to craft copy that sells within tight character count limits. Other attributes include a well-rounded knowledge of the Web, familiarity with search engines, and most importantly a willingness to learn.
ShoppersChoice.com has a vast paid search program that includes well over 1,000 Adwords and Bing campaigns, plus dozens of Google Shopping and Bing Product Ad campaigns. Data-driven decisions are the bedrock of our strategy.
We need someone who has experience with Google Adwords and Bing Adcenter; experience with Kenshoo or other bid optimization platforms is a plus. The perfect candidate will demonstrate that she/he has the desire and ability to master the art and science of Search Engine Marketing and a knack for number crunching in Excel and custom databases. Google AdWords and Google Analytics certifications are desired but not required to apply. If not already certified, new hires will be expected to study for and pass the certification tests within the first 90 days after hiring.
This is a full time, in-house position. We are not considering consultants at this time.
Duties include, but are not limited to:
AdWords and Bing Data Analysis and Reporting, including campaign, keyword, and budget analysis
Working closely with an SEM agency and our Google Account Team to ensure company objectives are driving all activities
Lead Landing Page Testing Strategy Development
Create concepts for search engine text ads and drive text ad testing through our agency partners
Become a “product expert” in our industry, understand the hot issues and new developments, and create an associated keyword expansion roadmap, working with the Marketing team to develop relevant ads and landing page content.
Responsibilities include overseeing keyword research (discovery and expansion), review and analysis of web site performance metrics, and optimization of campaigns.
Grow and optimize our paid search portfolio through testing landing pages, bidding strategies, negative keywords, etc.
Identify opportunities to improve organizational and process enhancements that support our paid search programs
Develop near and short-term PPC account strategies and execute day-to-day tactics that increase revenue, site traffic, conversion and margins.
Other related tasks as assigned
Skills & Abilities:
Minimum of 2 years experience managing paid search account/s
Experience using Google Analytics or other web analytics platforms
Strong analytical skills with ability to drive meaningful actions from large data sets
Ability to multitask and prioritize in a fast-paced and dynamic work environment
An organized individual with great attention to detail and focus on quality of results
A self-motivated individual; a good team player with the proven ability to motivate and lead others
Accountability and ownership of your work and that of your team
Communicate effectively by phone; write clear emails and memos; be friendly, cheerful, and patient; and enjoy explaining complicated concepts to others
Education and Qualifications:
Bachelor’s Degree in Marketing or Finance preferred (or equivalent work experience)
Minimum of 2 years experience and a working knowledge of best practices in search engine advertising
Fundamental knowledge and experience with web analytical tools and interfaces, i.e. Coremetrics, Webtrends, Google Analytics
Experience in retail, preferably e-commerce and an understanding of web technology
Computer software skills with Excel, Word or related products
Hard Working, Fun Loving Agency Seeking Full-Time Front-End Web Developer:
Rockit Science Agency, a boutique ad agency based in Baton Rouge, is now hiring a full time, well-rounded, front-end web developer with an eye for design. Applicant should be passionate about their work.
What you should know:
– Keep up-to-date on web standards, accessibility, and usability
– Sweat the details and don’t mind experimenting with the latest tools and frameworks
– Collaborate closely with designers before and during the development process to build engaging, easy-to-use websites and applications
– Design skills are a plus, but not required
Be prepared to:
– Organize content and determine the most user-friendly navigation when redesigning a site or starting fresh
– Create wireframes to demonstrate functionality (in code or using tools like OmniGraffle)
– Write HTML and CSS and use cutting edge practices and technology (CSS3, media queries, HTML5, responsive design, etc.)
– Know and use Craft, ExpressionEngine, or other CMS platforms
– Test across browsers and know how to address the small quirks that would drive a less experienced developer insane
– Meet deadlines and communicate progress to the rest of the team
– Be willing to teach, share, learn, and grow
While coding is your thing, we work as a team, so your ability to critique designs, provide accurate estimates for deliverables, be positive and collaborative, and pitch in when a coworker needs a little help will go far. Rockit Science Agency offers competitive salary and benefits. Candidates can send their cover letter, resume, and example of work to firstname.lastname@example.org.
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