A PETERMAYER Search Associate is accountable for the following:
Execute and measure the effectiveness of paid search strategies for multiple clients at a time
Make keyword recommendations from research, keyword analysis, competitive analysis and PPC tools.
Create and test ad copy and PPC landing pages to ensure the most effective user experience
Analyze campaign results to help clients get the maximum ROI, looking at dayparts, search funnels, geography, sitelinks, ad position and more
Drive traffic and increase ROI for clients by doing competitive analysis, keyword research, content creation and link building
Measure and report on the effectiveness of SEM/SEO strategies and campaigns using tools including Google Analytics, SEMrush, Search Console, Moz and more
Share insights with clients through email, calls and face to face meetings
Keep track of changes and trends in the search marketing industry, educating employees and clients.
Your Department in the PETERMAYER Cosmos
The Strategy team as a whole has the following accountabilities:
The backbone of the agency’s promise to create great work that works.
Create the strategies that drive integrated, consumer-first, measurable ideas for clients.
Bridge the gap between thinking and execution.
Innovate IP on behalf of the agency and in support of its cultural positioning.
Be the catalyst for the creatives and for the best ideas.
What We Value in our Universe
Our Agency’s Guiding Principles are as follows:
We exist to help our clients achieve their marketing objectives.
Working as partners, we produce smart, creative solutions based on the principles of strategic marketing.
We quantify and measure our success based on the achievement of our partners’ objectives.
Integrity prevails in every facet of our business.
We will have a little fun along the way.
What It Takes
The Search Associate position requires the following:
A passion for digital marketing
Minimum of 1 years’ experience in search marketing discipline
Knowledge and experience spans SEO, SEM (paid and organic)
Pride yourself on staying on top of industry trends thru blogs, podcasts, white papers, case studies, etc.
Self-starter, efficient time management and strong problem solving skills
Exemplary written and verbal communication skills; commercially oriented, confident, outgoing, articulate, persuasive
Google Adwords certification required
PETERMAYER encourages diversity in all forms: cultural, ethnic, lifestyle–we feel it all just adds to the flavor of our gumbo. We are an EOE.
To apply for this job please visit peteramayer.com.