Check your Mad Men fantasies at the door; Luke tells it like it is. With an irreverent eye toward the history of advertising and a witty sense of humor, nationally acclaimed copywriter and Senior VP/Managing Group Creative Director at GSD&M, Luke Sullivan, offers practical advice from his 30+ years of experience and best-selling book Hey Whipple, Squeeze This: A Guide to Creating Great Advertising.

This self-described “ad geek’s” 30-year track record includes 10 years at Fallon and five at The Martin Agency, with work for Miller Lite, United Airlines, Toyota, Black & Decker, BMW, Porsche and AT&T. He has more than twenty medals to his credit in the prestigious One Show and has served as judge for many creative award shows. His best-selling book, Hey Whipple Squeeze This, was ranked by Advertising Age readers at #5 on the list of top 10 media and marketing books of all time.

If you don’t already love this guy, spend five minutes with his book. Then, join the rest of us and get excited about this luncheon on March 4, 2011! Creative. Advertising. Genius.

Cost: Free for AAF-BR members, $25 per Guest

RSVP to this event by Wednesday, March 2, 2011.

Line up for the book-signing! Meet Luke after lunch and get your copy of Hey Whipple Squeeze This signed by the man himself. B.Y.O. Book or purchase one of 20 copies we’ll have on hand ($20 ea).