Our LSU National Student Advertising Competition team shined at Spring Convention, placing third in the annual competition. The team’s high-powered presentation on a campaign against college binge drinking “Find Your Edge” was featured at the May 1 member luncheon
LSU seniors, Ashley Nobles and Jill Whitley have been named AAF-BR student scholarship winners. Each winner received a $1,000 scholarship to be applied to their current university, as well as a one-year honorary membership in AAF-BR. Nobles is a member of Phi Sigma Pi National Honor Society, a student member of AIGA and LSU’s Graphic Design Student Organization, and has served as a student volunteer for AAF-BR. She has excelled with a 3.25 GPA and will graduate this month with a Bachelor of Fine Arts in Graphic Design. Outside of the classroom, she has honed her skills designing the LSU Gumbo Yearbook, interned for Camco Consulting, and most recently completed a design assistant position at Covalent Logic. “Her graphic design abilities were invaluable, her professionalism, willingness to help, and managerial abilities excelled
AAF-BR member Amber Goodwin, District chair for 2009 NSAC Competition, was honored with the District 7 Bolton-MacVicar Award. The award is named for Jack Bolton and Fred MacVicar, Atlanta advertising professionals who created and implemented the student advertising competition, one of AAF’s signature services in which teams from member college chapters compete using a real life case study. The winner of the competition is crowned the National Champion of Advertising. The Bolton-MacVicar Award pays tribute to the District 7 individual who dedicates time and effort to this competition. AAF-BR member Gerald Bower received this award in 2007-08.
Mallory Broussard, LSU Senior, was awarded the Jan Gardner Scholarship at the District 7 Spring Convention. The scholarship program was established in 1989 in honor of District 7 Governor Jan Gardner of Memphis, and awarded annually to deserving students of advertising and its related fields. Students from District 7 College Chapters are eligible, and criteria for the recipients include peer recommendations, writing ability and dedication to the advertising industry. AAF-BR members took home 31 awards at the District 7 ADDY® competition, held at the Old State Capitol on April 17. Baton Rouge advertisers received these district ADDY honors: Blue Cross and Blue Shield of Louisiana: 1 gold, 2 silvers BRZ: 2 golds, 2 silvers David Humphreys: 2 golds Digital FX: 2 golds, 1 silver Mesh Design: 2 golds, 2 silvers Object 9:
New AAF president and CEO, James Edmund Datri, is looking to make the general public more aware of the nuts and bolts of how the advertising industry works. Datri is exploring the possibility of creating a reality TV show out of the organization’s National Student Advertising Competition. On the political front, Datri is active in trying to head off possible plans to trim the deductibility of advertising as a business expense. “The argument I’ve been using on Capitol Hill is that if you touch advertising, you hurt everyone because advertising is the engine for everyone else to sell their products or services,” said Datri.
When: Friday, January 7, 2011, 11:30am – 1:00pm (Lunch served at 11:30am, speaker begins at noon) Where: Juban’s in Baton Rouge Cost: Free for AAF-BR members, $25 per Guest RSVP by Wednesday, January 5, 2011 Luncheon Topic: “Regional Advertising Doesn’t have to Suck” by Robert Campbell, Partner / Creative Director of 808Inc., Houston, TX Fifteen years ago, there was a pretty clear difference between “regional” and “national” advertising. If you were a creative on a national account, you shot your commercial in Sydney. If you were on a regional account, you were going to Dallas. Then, the Internet went from novelty to necessity, fundamentally changing the way we communicate, followed by an explosion of overlapping subcultures and economic euphoria, followed by the cold shower of reality. The result was the virtual disappearance