What is CreateAthon?
is a 24-hour+ pro bono marketing blitz, where agencies across the country donate their time and services to selected nonprofits. It’s similar to “Campaign for Community,” except an agency hosts the event for employees and AAF-BR volunteers to participate. All work is pre-scoped and 90% of the work must be completed during the event.
In 2020, BBR Creative and Echo Tango teamed up to support the Baton Rouge Blues Festival & Foundation, providing a marketing campaign and promotional materials all with donated time and resources.
This year 2022, Baton Rouge agency, ThreeSixtyEight, will host our next CreateAthon event; Wednesday, April 20 – Thursday, April 21, 2022. “Opening Ceremony” will begin Wednesday morning and the event will conclude at noon on Thursday. The challenge that stands ahead for ThreeSixtyEight will benefit the local non-profit, The Walls Project
. The Walls Project is a community reactivation organization stimulating Louisiana’s creative economy. We CREATE and paint murals in underinvested schools and neighborhoods, CULTIVATE, educate and inspire youth to attain the high-demand jobs of the future, and REACTIVATE communities by remediating blight and making them safer.
Learn more: www.thewallsproject.org
. Let’s get involved, BR!.